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Google Ads Practical

Learn Google Ads by building real campaigns for your own website: account setup, keyword research, Search campaign setup, ad copy, assets, landing pages and Quality Score, conversion tracking, bidding and budgets, Performance Max, YouTube and remarketing, optimisation and the monthly report.

12 Days12 practical tasks12 practice toolsBeginner friendlyReal website practiceSame-day review
Google Ads Practical — practice tools preview
₹1,999one-time
  • Your own real website to practise on
  • Daily notes with examples + task + format
  • Same-day review — resubmit until it’s right
  • Unlimited questions, answered the same day
  • 12 practice tools with downloadable reports

+91 73548 20386 · login the same day

One-time fee · no refunds after joining — please ask your questions first. Refund policy · Terms

Skills you’ll gain

Google Ads account setupKeywords & match typesSearch campaignsResponsive search adsConversion trackingBidding & budgetsPerformance Max & YouTubeOptimisation & reporting

Made for anyone who wants to bring leads quickly from Google search — business owners, freelancers and job seekers. No experience needed — Day 1 starts from the basics.

Syllabus — 12 practical days

Google Ads Foundations

  1. Day 1
    Basics of Google Ads and PPCThe ad auction, Ad Rank, Quality Score, what you really pay per click and the campaign types in 2026.
    Ad Study tool
  2. Day 2
    Google Ads Account SetupCreate the account the right way: structure, billing and GST, advertiser verification and linking GBP and GA4.
    Account Setup tool
  3. Day 3
    Keyword Research for AdsChoose buying-intent keywords, group them into tight ad groups, pick match types and block wasted searches.
    Keywords & Ad Groups tool

Build the Search Campaign

  1. Day 4
    Search Campaign SetupBuild the Search campaign: goal, networks, locations, schedule, budget, bidding and ad groups.
    Search Campaign Setup tool
  2. Day 5
    Ad Copy Writing – Responsive Search AdsWrite 15 headlines and 4 descriptions that match the search, show proof and ask for action — and follow ad policies.
    Ad Copy (RSA) tool
  3. Day 6
    Ad Assets (Extensions)Make the ad bigger and more useful with sitelinks, callouts, structured snippets, call, location, image and price assets.
    Ad Assets tool

Landing Pages, Tracking & Bidding

  1. Day 7
    Landing Page Optimization and Quality ScoreSend clicks to a page that matches the ad, loads fast on mobile and makes it easy to call or enquire.
    Landing Page Check tool
  2. Day 8
    Conversion TrackingMeasure calls, forms and sales with the Google tag, Tag Manager, GA4 and enhanced conversions — then test it.
    Conversion Tracking tool
  3. Day 9
    Bidding Strategies and Budget PlanningTurn a client’s goal into a budget, forecast leads and cost per lead, and choose the right bid strategy.
    Budget & Bidding tool

AI Campaigns, Optimisation & Reporting

  1. Day 10
    Performance Max, YouTube and Remarketing AdsRun Google’s AI campaigns with good inputs, and reach people on YouTube and with remarketing.
    PMax & Remarketing tool
  2. Day 11
    Campaign OptimizationRead the numbers, cut waste with the search terms report and decide what to change each week.
    Optimisation tool
  3. Day 12
    Monthly Report – Looker Studio or CustomCreate a client-ready monthly Google Ads report: spend, leads, cost per lead, what you changed and next steps.
    Monthly Ads Report tool

How every day works

  1. 1

    Read the notes

    Theory, why it matters and a real example.

  2. 2

    Read the task

    Exactly what to do on your website today.

  3. 3

    See the format

    An example of the finished work.

  4. 4

    Do it & submit

    Reviewed the same day — resubmit until it’s right.

Practice tools included

Ad Study — Study real Google ads — who advertises, what they say and where the ads send people.
Account Setup — Set up the Google Ads account the right way — Expert Mode, billing, access and links.
Keywords & Ad Groups — Group keywords by theme, pick match types and add negatives.
Search Campaign Setup — Goal, campaign type, locations, schedule, budget and bidding.
Ad Copy (RSA) — Write headlines and descriptions with a live ad preview.
Ad Assets — Add sitelinks, callouts, snippets and a call asset.
Landing Page Check — Check the page your ad sends people to.
Conversion Tracking — Plan the Google tag and conversion actions.
Budget & Bidding — Forecast clicks, leads, cost per lead and ROAS; choose the bid strategy.
PMax & Remarketing — Build an asset group with signals, plus YouTube and remarketing plans.
Optimisation — Read the search terms, add negatives and write the optimisation log.
Monthly Ads Report — Compare months, explain results and report to the client.

Questions

Is this course practical or video-based?

Fully practical, with no live sessions to attend. Every day you read notes with examples, read the task, see the format and do the work on your own real website. Your trainer reviews it the same day.

Will I get a website to practise on?

Yes. Edukatz gives you a real practice website with access details, or you can use your own or a client’s website.

How long does it take?

12 Days — one task per day, usually 1–2 hours. The next day unlocks after your task is approved, so you can go at your own pace.

What if I get stuck?

Ask inside the task as many times as you need — we answer the same day. If your work needs changes, you get clear feedback and can resubmit until you understand it.

How much is the fee?

₹1,999 one-time. No subscription.

Start Google Ads Practical today.

₹1,999 one-time · 12 Days · your own real website · same-day review.

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